The Business of Food

The Business of Food

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Sitemap - 2021 - The Business of Food

Ag cos launching brands

Know your numbers

How to grow your D2C audience

Grocery anti-competitive practices exposed?

When should your D2C brand enter Retail?

M&A for Manufacturers

New value chains - are you ready?

How to budget for R&D costs

Why "What's your MOQ?" is a bad question

What you're missing in R&D

Let's survey our consumers!

Bad surveys = Bad insights

Where do you play?

Ridiculous Predictions

Why not Mom?

Everyone wants to target Mom

How to make friends with food industry leaders

Vaguest of plans

Transitioning from your old label

Your brand identity should be about YOU

When to rebrand

Making Amazon Worth It

Getting Amazon Right

Are Your Numbers Credible?

Pitching Costco: Part 2

Pitching Costco

Can Your Brand Survive You?

You can't live off of oat milk

Plant Proteins are Thirsty

Hot (and not so hot) Categories

"How can I help?"

Satisfying the Conscious Consumer

Brands Sourcing Ethical Animal Proteins

Regenerative as an Organic Add-on?

Regenerative Ag: Farmers Need Brand Partners

Unpacking Ingredient Sales

Not Gonna Talk About SPACs

PE gets in on CPG

Early Stage Money

Get On The Pitch Circuit

Markets Demand To Be Satisfied

First To Market

Startups Die When Entrepreneurs Give Up

Equity: Give It Up (Or Outsource)

The Most Important Interview Question

Salespeople Get The Blame

The COGS Advantage

Gross Margin is Everything

Fat Marketing Budget

Safety Third? No.

The Best Time to Launch a Product is Never and Now

© 2025 Jennifer Barney
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